How to incentivise staff to travel more
How can local businesses help the tourism industry get back on its feet? Incentivise staff to combine work and play at tourism destinations.
Tourism
World Tourism Day: Tourism and Rural Development
Happy World Tourism Day! Malawi celebrates the day during some pretty unprecedented times as a result of the Covid-19 pandemic. The theme for 2020 is Tourism and Rural Development, an important one given the times. Ever since international travel came to a halt, local communities that live around tourist attractions or are employed in protected …
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Rethinking domestic tourism in Malawi
In early April, Brand Africa founder Thebe Ikalafeng shared his insights in a presentation called Building Brands through the Crisis. He looked at what brands should be doing during the coronavirus crisis and shared the image below. It shows the industries most likely to take a knock and those most likely to thrive. Tourism sits …
Owning the Conservation Narrative
In the week past, we had a visit by the Duke of Sussex Prince Harry. Among other activities, he dedicated Liwonde National Park and the Mangochi Forest to the Queen’s Commonwealth Canopy (QCC).
Takulandirani Malawi Tourism Expo 2019
Last Thursday I made a presentation at the Takulandirani 2019 Malawi Tourism International Tourism Expo on Property Access to Digital Platforms.
Tourism and the Digital Transformation
Malawi joins the world in celebrating Tourism Month every September with the World Tourism Day being held on 27th September. The theme for this year is Tourism and the Digital Transformation and it highlights the need for increased investment in digital technologies to create an environment for innovation and entrepreneurship in tourism. United Nations World …